RSG brought The Stash trailer to the Aftershock Music festival in Sacramento delivering mass exposure, brand education, data analytics and complaint sales for for our brand partners
To help cannabis and CBD brands drive awareness and a competitive point of difference with target consumers, RSG developed and produced The Stash, a proprietary, compliant, multi-brand pop-up experience
The Stash Trailer from RSG hit the beach, bringing a multi-brand lounge experience to over 40,000 Back to the Beach Festival attendees. For over 2 days we drove mass exposure and sales for our partner brands while creating a fun, interactive lounge space where attendees could re-charge and chill with their friends.
Regulated Solutions was engaged to provide a licensed and compliant strategy for the Heavy Grass (cannabis) brand to engage the audience with a real-life experience during Aftershock, a two day premier rock festival held in Sacramento.
During the event, we captured data from 3,139 Adult Qualified consumers who were granted access to the footprint to purchase products and experience the brand while the brand ambassadors completed Consumer Engagements.